In 2025, your Shopify store’s speed isn’t optional, it’s mission-critical.
Every second counts. A delay of just one second can cause up to a 7% drop in conversions, impact your SEO rankings, and increase cost-per-click on ads. If your site feels sluggish, you’re likely bleeding traffic, sales, and trust.
This guide is your actionable checklist for improving Shopify speed, backed by the latest findings and updated for Shopify’s evolving ecosystem. Whether you’re a solo founder or a scaling brand, these strategies will help you load faster, rank higher, and sell more.