Existing Shopify Store Optimization
Shopify CRO & Store Optimisation · Singapore

Turn More Visitors Into Buyers — Without Increasing Ad Spend

We audit your Shopify store, identify exactly what's blocking sales, and fix it. Data-driven CRO that improves your conversion rate — from SGD $1,000.

Sound familiar?
Traffic is up but conversions aren't moving
High add-to-cart rate but shoppers abandon at checkout
Mobile bounce rate is much higher than desktop
Conversion rate stuck below 2% despite ad spend
Customers say they're confused or can't find products
Store looks good but doesn't feel trustworthy enough to buy

A Full Shopify CRO Audit & Implementation

We don't just tell you what's wrong — we fix it. Every optimisation project includes a deep audit followed by hands-on implementation.

  • Full store conversion audit (homepage, collection, product, cart, checkout)
  • Heatmap & session recording analysis (if data available)
  • Mobile UX review — tap targets, speed, scroll behaviour
  • Trust signal audit — reviews, badges, guarantees, social proof
  • Product page copy & structure optimisation
  • Navigation & collection page architecture improvements
  • Checkout flow simplification & friction removal
  • Page speed & Core Web Vitals optimisation
  • App stack review — remove what's slowing you down
  • Email capture flow & abandoned cart sequence setup
  • A/B test roadmap with highest-impact hypotheses
  • Before/after comparison report with revenue impact estimates

CRO That's Built on Operator Experience

Most CRO agencies follow generic playbooks. Soodo founder Jessica Bong runs her own Shopify brand — so every recommendation is grounded in what actually moves the needle.

📊

Data Before Opinions

We start every project with a quantitative audit — GA4, heatmaps, session recordings — so changes are driven by your store's actual data, not assumptions.

🛒

Full Funnel Thinking

From the first click to the thank-you page, we optimise the entire purchase journey — not just the homepage. Every drop-off point is addressed.

📱

Mobile-First CRO

Singapore shoppers predominantly buy on mobile. We prioritise mobile UX fixes that deliver the fastest conversion lifts for your audience.

💬

Trust Signal Engineering

Credibility gaps kill conversions. We identify exactly where shoppers hesitate and add the right trust signals — reviews, guarantees, social proof — to close the gap.

Speed as a Conversion Driver

A 1-second delay costs 7% in conversions. We optimise LCP, remove render-blocking scripts, and compress assets so your store loads fast on every device.

🔗

SEO-Safe Changes Only

Every CRO change preserves your existing SEO equity. URL structure, metadata, and redirects are handled correctly — your rankings are protected throughout.

+1%CVR = 2× revenue potential
2–4 wksTypical turnaround
0Ranking drops (SEO-safe)
SGD $1,000+Starting investment

Your Shopify CRO Project, Step by Step

A structured process that delivers measurable results — not just a report that sits in a folder.

1
Store Audit

We conduct a comprehensive audit across all key pages — identifying every friction point, trust gap, and UX issue blocking conversions.

2
Priority Roadmap

We rank changes by estimated revenue impact and implementation effort. You see exactly what we'll fix, why, and what result to expect.

3
Implementation

We implement all agreed changes directly in your Shopify store — copy, design, UX, apps, and speed optimisation. No handover to you mid-project.

4
Report & Handover

Full before/after report, A/B test roadmap for ongoing testing, and walkthrough of every change so you can maintain and build on the work.

Find Out What's Blocking Your Shopify Sales

Book a free 20-minute audit call. We'll review your store and tell you the top 3 things holding back your conversion rate — at no cost, no obligation.

Book a Free Store Audit →
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What our clients say

Real reviews from the Shopify brand owners we have worked with.

Posted on Google Google
Marie Monmont profile picture
Marie Monmont
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Jessica's work is truly genuine and working with her is a pure pleasure. No hassle, good understanding on what our brand Wildness really needed out of Shopify. Nailed it , highly recommend to work with her! Thanks from Wildness Asia!
Posted on Google Google
Ruth Ng profile picture
Ruth Ng
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Jessica was an absolute delight to work with! She’s meticulous and super knowledgeable about all the technical things which I am totally clueless about. Best thing about Jessica is that she’s always very responsive and willing to help. You know she’s genuinely invested in your work and wants the best for your business. It’s my blessing to have found her, she’s definitely a trusted professional service. As a small business owner, we really need someone we can trust to make things work and Jessica is the person!
Posted on Google Google
Jonathon Lau profile picture
Jonathon Lau
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
The cooperation with Soodo was a blessing, Jessica's professionalism and efficiency makes it such a breeze to get the best possible results. I am more than willing to share my experience with anyone who are thinkning of doing their online presences in shopify and looking for a realiable, qualitative agency to do the job. Soodo - a choice you would love after making it.
Posted on Google Google
Mike Chu profile picture
Mike Chu
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Working with Jess is a real pleasure. Responsive, independent and punctual, she's one that aims to pull a project towards completion by all means. Highly recommended for those who are looking to improve their page!