Maison Curio — Magento to Shopify Migration Case Study

Maison Curio — Magento to Shopify Migration Case Study

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Migration + Store Revamp · Singapore

Maison Curio: Magento to Shopify Migration

A large-catalogue home decor brand needed a faster, better-looking store — migrated from Magento and launched in 3 weeks.

3 wks
Launch timeline
100%
Catalog migrated
0
Data lost
✓
Broken features fixed

The Challenge

Maison Curio had built their home decor store on Magento — but the platform had become a liability. Features were breaking, the store looked outdated, and sales weren't reflecting the quality of the brand. They needed more than a fix: they needed a complete migration and a refresh they could be proud of.

What We Built

  • Full Magento to Shopify migration — all products, collections, and customer data transferred with zero data loss
  • Theme refresh and core page revamp — homepage, collection pages, product pages, and cart all redesigned
  • Complete catalog restructuring for a large home decor inventory — 50+ collections organised for intuitive browsing
  • UX-optimised navigation so customers can find products quickly, improving conversion rate from browse to purchase
  • All broken Magento features replaced with native Shopify equivalents

Why It Worked

Home decor stores live or die by their catalog architecture. A customer who can't find what they're looking for won't buy. We rebuilt the entire collection structure from scratch around how Maison Curio's customers actually browse — and paired it with a visual refresh that matched the brand's premium positioning.

The migration was completed in 3 weeks from kickoff to launch — full catalog, all collections, new design, zero downtime.

Want to migrate your existing store to Shopify? See how Soodo handles Shopify migrations →

Case Study · Home Decor & Furniture · Magento → Shopify Migration

Maison Curio

Full Magento-to-Shopify migration — built for a better buying experience.

The Brief

Maison Curio is a Singapore-based home decor and furniture brand with a curated product range that deserved a better stage. They were running on Magento — a powerful but complex platform that had become difficult to manage alongside the demands of running a growing physical and online business. They needed to move to Shopify but didn’t know how to approach the migration without disrupting their existing operations, and didn’t have time to figure it out while managing logistics.

The Challenge

Magento is built for enterprise-scale businesses. For an independent home decor brand, it meant heavy maintenance overhead, slower page loads, and a storefront UI that had fallen behind modern eCommerce design expectations. The challenges were twofold:

  • Technical migration risk: Moving product data, collections, customer information, and URL structure without losing SEO rankings built up over time
  • Design and UX gap: The existing Magento store didn’t reflect the quality and curation of Maison Curio’s product range. A home decor brand lives and dies by visual presentation — the store wasn’t doing the products justice
  • Time constraint: The founder was deep in the logistics of running the business. The migration needed to be handled end-to-end without demanding hours of input

What Soodo Built

Soodo managed the complete migration from Magento to Shopify — covering both the technical data transfer and a full design rebuild:

  • Full data migration: All products, collections, and content transferred to Shopify with the existing URL structure preserved and 301 redirects implemented throughout
  • Homepage rebuild: A clean, editorial landing page that positions Maison Curio as a curated lifestyle destination — matching the aesthetic of the physical brand
  • Collection pages: Restructured and redesigned for intuitive browsing — clear categories, consistent product card design, and logical filtering
  • Product pages: Rebuilt with a UI that puts photography first, with clear product details, related items, and conversion-focused layout
  • SEO protection throughout: URL structure, meta titles, and site architecture preserved during migration to maintain existing Google rankings

The Outcome

Maison Curio launched on Shopify with a store that genuinely reflects the quality of what they sell. The new store is cleaner, faster, and significantly more visually coherent than the original Magento build — with the day-to-day management simplicity of Shopify replacing the maintenance overhead of Magento.

The founder could focus on the business, not the tech. And the brand’s online presence finally matches the experience customers get in person.

Service

Magento to Shopify Migration + Full Store Design

Industry

Home Decor & Furniture · Singapore

Migrating from Magento, WooCommerce, or Wix?

Soodo handles full platform migrations to Shopify — data transfer, design rebuild, and zero SEO loss — so you can focus on running your business while we handle the switch.

Jessica Bong is the founder of Soodo, a Singapore-based Shopify development and CRO agency. She built and scaled her own eCommerce brand before starting Soodo, and has since audited 60+ Shopify stores. Jessica also teaches eCommerce at Equinet Academy. Her hands-on experience running a live brand gives Soodo an edge most agencies lack.

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Working With Soodo, Shopify Agency

What types of businesses does Soodo work with?

Soodo works with Singapore SMEs, bootstrapped eCommerce founders, and growing online brands who want a Shopify store that actually sells. Our clients include first-time store owners, businesses migrating from Shopee or WooCommerce, and established brands needing CRO to scale without increasing ad spend.

Do I need a big budget to work with Soodo?

No. New Shopify builds start from SGD $4,000, store optimisation from SGD $2,500, and migrations from SGD $3,500. Book a free audit call to get an exact quote.

Can Soodo help me if I am new to Shopify?

Absolutely. We handle everything from scratch — store setup, product uploads, payment gateway configuration, shipping rules, and brand design. Every project includes hands-on training, recorded video walkthroughs, and 6 months of WhatsApp support so you can run your store confidently after launch.

How is Soodo different from a freelancer or large agency?

Soodo is founder-led: Jessica Bong built and runs her own six-figure Shopify brand, so she builds your store the way an experienced operator would. Unlike large agencies, you get direct access to the person doing the work. Unlike most freelancers, you get a structured process, unlimited revisions, and real post-launch support.

How long does a typical Shopify project take from start to launch?

New builds typically take 2 to 6 weeks. Migrations take 2 to 4 weeks. CRO optimisation projects take 2 to 4 weeks for scoped improvements. Every project starts with a clear milestone plan so you always know what is happening next and when to expect your launch date.

Does Soodo work with businesses outside Singapore?

Our primary focus is Singapore SMEs, but we work with brands across Southeast Asia including Malaysia, Hong Kong, and Australia. We also work with international clients from US and Europe that do not mind the timezone differences. Soodo is experienced with Shopify Markets for multi-currency and multi-region selling.

What does a Shopify build cost in Singapore?

Budgets range from $5K SGD for a customised theme to $30K+ SGD for a fully custom build. We provide fixed-scope pricing with no surprises.

Do you offer post-launch support?

Yes. We offer 6-months of post-launch support. Most clients are able to self-manage the store with our comprehensive handover training and do not require a monthly retainer fees. Most of our larger clients continue to engage us for upgrades to their store such as performance monitoring, CRO improvements, and technical support.

Shopify vs Shopify Plus — which is right for us?

Shopify ($39–$399/month) suits most growing SMEs. Shopify Plus ($2,300+/month) adds enterprise B2B tools, checkout scripting, and unlimited staff accounts. We'll advise which fits your stage.

Can you improve my existing store's conversion rate?

Absolutely. Our CRO service starts with a full store audit identifying friction in product pages, cart, and checkout. Data-driven fixes follow. Most clients see measurable uplift within 60 days.

How long does a Shopify migration take?

Most migrations from WooCommerce, Magento, or Wix take 4–8 weeks depending on catalogue size and custom features. We provide a detailed project plan before we start.

Do you build custom themes or use templates?

Both. We build fully custom themes from scratch and customise premium Shopify themes for faster launches. Every project is tailored to your brand — no cookie-cutter output.

Can you help with Shopify SEO?

Yes. Every Soodo build is on-page SEO-ready from day one — structured data, optimised meta tags, fast load times, and content mapped to search intent. We also offer ongoing SEO retainers through our agency partners.

Do you handle app integrations?

Yes — Smile.io, Klaviyo, HitPay, EPOS, Klaviyo, Mailchimp, and EasyParcel are some of the top CRM and logistics integrations. Brands that already use these platforms can easily manage them within Shopify as an app integration. For brands that need suggestions on applications, we will evaluate each app for performance impact and build custom solutions where needed.

What do I need to get started?

Just a brief on your business, customers, products, timeline, and budget. Book a free Meet and Greet call — we'll send a tailored proposal within 48 hours.

Book a Free Shopify Audit →