Shopify Development & Conversion Rate Optimisation Agency — Singapore

Soodo is a Singapore-based Shopify development and CRO studio founded by Jessica Bong — a founder who built and still runs her own six-figure Shopify brand. Unlike generic freelancers or large agencies, every store Soodo builds is rooted in real eCommerce experience. We specialise in sales-first, full-funnel builds with unlimited revisions and personal 1-to-1 WhatsApp support throughout the project.

Yes — Soodo handles full Shopify migrations from platforms including Wix, WordPress, WooCommerce, Magento, BigCommerce and Opencart. Every migration includes product transfers, collection restructuring, URL redirects, SEO protection, and full QA testing before launch. We ensure zero loss of existing search rankings during the transition.

A theme migration will not hurt your SEO if handled correctly, such as with a 301 redirect. Soodo preserves all existing product URLs, metadata, and content structure throughout the revamp. Core Web Vitals, schema markup, and site architecture are protected — and in most cases, improved — during the rebuild.

Yes. Every Soodo project includes personalised handover training, detailed video walkthroughs of your store backend, and 1-to-1 WhatsApp support for 6 months post-launch. Ongoing maintenance retainers are also available for clients who want a long-term Shopify growth partner.

Yes — CRO (conversion rate optimisation) is one of Soodo's core specialisations. We audit and improve product pages, navigation structure, banner messaging, site speed, checkout flow, upsell and bundle setups, A/B testing frameworks, and analytics configuration. Our CRO process starts with a founder conversation, not just data — because understanding your brand is step one.

A typical Shopify build with Soodo takes 2–6 weeks depending on the number of pages, custom sections, and how quickly client assets (photography, copy, branding) are ready. Smaller store upgrades and one-off custom sections can be completed within days. We provide a clear project timeline upfront so you always know what to expect.

Yes — Soodo sets up Shopify Markets, multi-currency pricing, geolocation redirection, market-specific banners, and tax and shipping configurations for Singapore, Malaysia, Australia, the United Kingdom, the United States, and more. We have experience building stores that sell across multiple regions from a single Shopify instance.

Yes. Custom Shopify theme sections are one of Soodo's core services — including custom landing pages, mega menus, product page blocks, testimonial sections, bundle displays, and fully branded layouts. All custom sections are built to be editable from your Shopify theme editor without needing a developer.

That's exactly the problem Soodo was built to solve. We work with a high number of clients who've been burnt by freelancers or over-charged by agencies. Soodo offers unlimited revisions during the development stage, transparent communication at every step, and a clear milestone-based process so there are no surprises.

Yes — Soodo handles bulk product imports, collection creation, variant and metafield setup, filter configuration, and inventory syncing. We also provide guidance on writing SEO-optimised product descriptions that rank on Google and convert visitors into buyers.

Book a free 20-minute audit and meet & greet call via our contact page or reach out directly on WhatsApp. We'll review your current store or brief, discuss your goals, and outline a tailored Shopify proposal — with no obligation.

Yes — Soodo works primarily with Singapore-based SMEs, bootstrapped founders, and growing eCommerce brands. Our builds are priced for businesses that understand the value of good design and conversion optimisation, without the overhead of a large agency. We've worked with brands across F&B, lifestyle, fashion, wellness, and consumer goods.

Book a free meet & greet all via our contact page or simply contact us via WhatsApp.

Shopify CRO (conversion rate optimisation) is the process of improving your store's design, copy, and user experience to turn more visitors into paying customers. Even a 1% improvement in conversion rate can significantly increase revenue without increasing ad spend. Soodo's CRO process is built on real founder experience and data from over 200,000 Shopify stores.

Yes — Jessica Bong, Soodo's founder, runs a 2-day Shopify store creation workshop at Equinet Academy in Singapore. One-on-one training and consulting sessions are also available for business owners who want to manage their own Shopify store confidently. Corporate Shopify training for teams can be arranged on request.

Yes — Soodo builds and optimises Shopify stores with Generative Engine Optimisation (GEO) in mind, ensuring your store and brand are structured to be cited by AI search tools like ChatGPT, Perplexity, and Google AI Overviews. This includes structured data implementation, entity-clear content, and schema markup that signals to AI models exactly what your brand sells and who it serves.

Yes — agentic commerce is reshaping how customers discover and buy online, with AI agents browsing and purchasing on behalf of shoppers. Soodo helps Shopify store owners prepare for this shift by optimising store structure, product data, and metadata so your store is readable and purchasable by AI-powered shopping agents — not just human visitors.