If you’re building an eCommerce brand in Singapore, your growth won’t just come from better ads or prettier websites.
It will also come from the rooms you choose to be in.
Over the years, I’ve realised something important as both a Shopify developer and a brand owner:
The right events can shortcut years of trial and error.
Here’s a curated list of events in Singapore I would personally attend as an eCommerce founder.
📍 March
The MarTech Summit Asia
10 & 11 March 2026
The MarTech Summit series aims to bring together the best minds in marketing technology from a range of industries through a number of diverse formats and engaging events.
Register here
Price: $795++
📍 April
GITEX Ai Asia
09 – 10 Apr 2026
ASIA’S Largest & Most Global Tech, Startup & Digital Investments Event
GITEX AI ASIA is where the world’s most ambitious tech ecosystems converge — uniting AI pioneers, digital infrastructure leaders, frontier startups, and strategic investors to accelerate transformation across every major sector.
From public-private collaboration to enterprise adoption, the show delivers real outcomes, deep partnerships, and future-defining breakthroughs — live from Singapore, Asia’s capital of Innovation.
Price:
Free Visitor Pass
Conference Pass from $260++
📍June
NRF 2026: Retail’s Big Show Asia Pacific
2 – 4 June 2026
Bringing together retail industry leaders from across the region to collaborate on a Pan Asia Pacific stage, APAC’s premier retail trade event will scale even greater heights as THE meeting point for the world’s fastest growing markets.
With future-forward strategic insights in the Conference sessions, more disruptors joining an expanded Innovators Showcase, and the opening of a second Expo floor to reflect our growing audience, Retail’s Big Show Asia Pacific will help you be ready for The Next Now.
Price:
Free Retailer Pass
All-Access Pass from $749USD++
📍August
DigiMarCon Southeast Asia 2026
26 – 27 August 2026
The 7th annual DigiMarCon Southeast Asia, the Ultimate Digital Marketing, Media, and Advertising Conference in the Southeast Asia, is back returns August 26th to 27th, 2026 at the luxurious Four Points by Sheraton Singapore Riverview Hotel in Singapore.
Whether you attend in-person or online, you’ll be immersed in two days of game-changing insights, cutting-edge strategies, and next-gen technology from the brightest minds in the industry. Learn from top-tier keynotes, explore data-driven case studies, and unlock innovative solutions in Internet, Mobile, AdTech, MarTech & SaaS and more.
This is your chance to network with industry giants, build high-value partnerships, and discover the tools and tactics that will help you stay ahead of the competition. DigiMarCon Southeast Asia 2026 isn’t just another conference—it’s where the future of digital marketing is made.
Price:
In-Person Exhibition Only Pass at $47
Online Live-Stream Pass from $197
In-Person Full Pass from $596++
The Asia Business Show
26 – 27 August 2026
Asia’s largest business show will return in 2026 in Sands Expo & Convention Centre on the 26th & 27th of August! The Business Show Asia 2026 is designed to empower SMEs and startups with the tools, insights, and connections they need to thrive in today’s fast-evolving business landscape.
Built to inspire and equip entrepreneurs and business leaders, the event brings together hundreds of industry experts, innovators, and service providers. With over 250 mind-boggling exhibitors, 150 inspiring seminars, and exclusive masterclasses, this is your ultimate opportunity to stay ahead of the curve, embrace new technologies, and accelerate your business success in 2026 and beyond.
Price:
Free for visitors
📍September
(update) eCommerce Expo will not be exhibiting in 2026.
They will be exhibiting 7-8 April 2027
However, you can still attend Tech Week Singapore – organised by the same organizer from 29-30 September 2026
Tech Week Singapore is the most important technology event for business in Asia.
Over 29,000 business leaders and visionaries across all technology verticals come together to attend Tech Week Singapore to learn, network and shape their organisation’s future. With over 500 exhibitors, #TWS is your gateway to placing your brand among leading solution providers or breaking into the Asia market.
Tech Week Singapore will return on 29-30 September 2026, presenting five co-located events: Cloud & AI Infrastructure Asia, DevOps Live!, Cyber Security World Asia, Data Centre World Asia and Big Data & AI World Asia.
Price: Free for visitors
Retail Asia Summit 2026
29 Sep 2026
With the theme “Global Retail Leadership: Responsible AI, Unified Data, and Experience Innovation,” this year’s summit will unite retail executives, brand leaders, and digital innovators to explore how Singapore continues to lead the global conversation on responsible AI, data ethics, and next-generation customer experiences.
As one of Asia’s most advanced retail hubs, Singapore is setting benchmarks for omnichannel excellence, sustainability, and technology integration. The summit will serve as a strategic platform to uncover how retailers are leveraging AI, automation, and data analytics to enhance operations, personalise engagement, and scale globally—while upholding responsible innovation and cybersecurity standards.
Join this influential event to gain insights into how Singapore’s retail ecosystem is pioneering smart retail practices, redefining customer experiences, and driving the region’s evolution toward intelligent, ethical, and globally connected commerce.
Price:
Complimentary for qualified retail executives
Registrations subject to approval by organizer.
📍Other Notable Events
1. Startup & SME Networking Events
These include:
- Founder networking nights
- Accelerator demo days
- Industry-specific meetups
Why attend:
- Find collaborators
- Learn from other founders
- Share suppliers and vendor contacts
- Discover potential investors
Too many eCommerce founders operate in isolation. Conversations in the right room can unlock partnerships you didn’t know were possible.
2. Trade-Specific Exhibitions (Based on Your Niche)
Depending on your industry:
- Beauty expos
- Lifestyle and design fairs
- Pet industry shows
- Tech expos
If you sell in a niche, go where your niche gathers.
You’ll understand:
- What competitors are doing
- What customers are excited about
- How brands position themselves offline
That insight alone is worth the ticket price.
2026 events:
1. Pet Expo: 3 – 5 April
2. Boutiques Singapore: 15 – 17 May
3. Food & Hospitality Asia 2026: 21 – 24 Apr
(To be continued… organizers can submit your events to jessica@soodo.co)
Why Showing Up Matters (Especially in Singapore)
Singapore is small.
Which means:
- The ecosystem is tight
- The right introductions travel fast
- Reputation compounds quickly
If you’re intentional about where you show up, you won’t just grow your network.
You’ll grow your leverage.
What I Look For When Choosing Events
As an eCommerce founder, I don’t attend events just to “network”.
I ask:
- Will I meet decision-makers here?
- Are my potential customers attending?
- Will I learn something actionable?
- Can this event open new distribution channels?
If the answer is yes, it’s worth going.
Final Thoughts
You can scale your Shopify store and your paid advertising in your work space.
But you’ll scale faster when you combine digital growth with real-world relationships.
If you’re building an eCommerce brand in Singapore, be intentional about the rooms you step into.
Your next supplier, distributor, collaborator, or customer might be one handshake away.