Shopify vs Shopline in Singapore: An Honest Comparison (2026)
Short answer: Both platforms cost about the same at entry level in Singapore (S$39/month for the starter plans). Shopify is the better choice if you want the largest app ecosystem, the most developers and agencies to choose from, and a clear path to international selling and Shopify Plus. Shopline is worth a look if you are focused on Asian markets and want a platform built in the region, with local payment methods and in-region support. For most Singapore brands planning to grow beyond one market, Shopify is the safer long-term choice.
Soodo is a Shopify agency, so we are not neutral. We’ve stuck to published prices and facts you can check.
How do Shopify and Shopline prices compare in Singapore?
Prices in SGD per month, as published in October 2026. The lower figure applies when you pay annually.
| Plan level | Shopify | Shopline |
|---|---|---|
| Entry | Basic: S$39 (S$29 annually) | Starter: S$39 (S$390/year) |
| Mid | Grow: S$132 (S$99 annually) | Essential: S$109 (S$1,090/year) |
| Upper | Advanced: S$531 (S$399 annually) | Premium: S$369 (S$3,690/year) |
| Enterprise | Shopify Plus, from US$2,300/month | Enterprise, by consultation |
At the top tiers, Shopline’s published prices are lower than Shopify’s. Plan prices are only part of the cost, though. Apps, payment fees and developer costs usually matter more.
How do payment fees compare?
Both platforms have their own payment service and charge an extra fee if you use a different gateway.
| Shopify | Shopline | |
|---|---|---|
| Online card rate, own payments (entry plan) | About 3.2% + S$0.50 | 3.2% + S$0.50 |
| Online card rate, own payments (upper plan) | About 3.0% + S$0.50 | 2.8% + S$0.50 |
| PayNow | See our payment gateway guide | 1.0% (Starter) to 0.8% (Premium) |
| Extra fee with a third-party gateway | 2% / 1% / 0.6% by plan | 2% / 0.8% / 0.6% by plan |
Shopline states its payment rates exclude 9% GST. Check each platform’s current rates before you choose, because they change.
Which has better apps and integrations?
Shopify, by a wide margin. The Shopify App Store is the largest ecommerce app ecosystem. Most tools a Singapore brand uses, such as Xero, Klaviyo, HubSpot, local couriers, reviews and loyalty apps, are built to work with Shopify first. Shopline has its own app store and built-in features, and some local brands will find everything they need there. If you rely on a specific tool, check it integrates before you commit.
See our guides to Shopify integrations in Singapore and Shopify apps worth paying for.
Which is easier to find developers and agencies for?
Shopify. There are far more Shopify developers, freelancers and agencies, both in Singapore and worldwide. That makes it easier to get quotes, switch providers and hire in-house later. It also lowers your risk if one provider becomes unavailable.
Which is better for selling internationally?
Shopify has more mature tools for selling across many countries: Shopify Markets, multi-currency and a large range of shipping and tax apps. Shopline focuses on Asia and supports regional expansion. If your plans are mostly Singapore plus nearby Asian markets, both can work. If you’re aiming at the US, UK or Australia, Shopify is the stronger choice. More on this in multi-currency on Shopify.
When is Shopline the right choice?
Shopline can suit you if:
- You sell mainly in Singapore and other Asian markets
- You want a platform and support team based in the region
- Its built-in features cover what you need without many third-party apps
- Its lower upper-tier plan prices make a real difference to your budget
When is Shopify the right choice?
Shopify suits you if:
- You want the widest choice of apps, themes and developers
- You plan to sell beyond Asia, or may need Shopify Plus later
- You use tools like Xero, Klaviyo or HubSpot and want reliable integrations
- You want to avoid being dependent on a small pool of specialist developers
Still choosing between platforms? Our best ecommerce platform in Singapore guide compares Shopify, WooCommerce, Wix and the marketplaces.
Can I move from Shopline to Shopify?
Yes. Products, customers and order history can be exported and imported into Shopify, and old URLs should be 301-redirected to protect your search rankings. Soodo handles migrations to Shopify from SGD 4,000 (from 4 weeks).
How Soodo can help
Soodo has 30+ live Shopify stores. Founder Jessica Bong has 10+ years in ecommerce, runs her own Shopify brand (Patch&Bagel), and is a WSQ-certified Shopify trainer at Equinet Academy.
- New Shopify store: from SGD 4,500, from 6 weeks
- Migrate to Shopify: from SGD 4,000, from 4 weeks
Get the free Shopify optimisation checklist · Get an instant quote
Frequently asked questions
Is Shopline cheaper than Shopify in Singapore?
At entry level, both cost S$39/month on monthly billing. At the upper tiers, Shopline’s published prices are lower: Premium is S$369/month, compared with S$531/month for Shopify Advanced. Total cost also depends on apps, payment fees and development.
Is Shopline a Singapore company?
Shopline is an Asia-based ecommerce platform with a Singapore presence and local SGD pricing. Check Shopline’s own site for its current company details.
Does Shopline support PayNow?
Yes. Shopline Payments lists PayNow at 1.0% on Starter, falling to 0.8% on Premium (excluding GST).
Which is better for a new Singapore brand, Shopify or Shopline?
If you might sell internationally, use many apps or want a wide choice of developers, choose Shopify. If you’re focused on Asia and Shopline’s built-in features cover your needs, Shopline is a reasonable option.
Can I use the same theme on Shopify and Shopline?
No. Themes are built for one platform. Moving platforms means rebuilding the storefront, though your product data and content can be migrated.
Sources
- shopline.sg (accessed 19 Oct 2026)
- help.shopline.com
- shopify.com (Shopify SGD pricing, checked 25 Oct 2026)
Jessica Bong
Jessica Bong is the founder of Soodo, a Singapore Shopify agency that builds, revamps and migrates Shopify stores, with every store set up to be found in AI search (GEO). She has spent over 10 years in ecommerce and runs her own Shopify brand, Patch&Bagel, where every Soodo technique is tested first. Jessica is also a WSQ-certified Shopify trainer at Equinet Academy.
